Introducing Good Sense marketing consultant, Karen Short

Karen Short has over 18 years experience at the cutting edge of marketing. A former corporate marketer, Karen has held senior roles within blue-chip organisations in New Zealand and the UK, including The National Bank, Vodafone, AMP and First National Bank (UK).  As a consultant she has provided marketing expertise to brands including Fatso, Hell Pizza and Noel Leeming.

Karen holds a BMS (Hons) from Waikato University, majoring in Marketing and International Management, and an Advanced Certificate in Internet Marketing (Hons).

Her experience spans marketing strategy and planning, brand strategy, marketing communications, online marketing and product management, as well as the management of major technology and communication initiatives, such as the development and launch of AMP Banking's retail offerings in NZ. 

Since working as a marketing consultant Karen has helped clients plan and implement exciting projects in telecommunications, financial services, retail, fast food, DVD rental and travel, along with several non profit organisations.   She has built up considerable experience and expertise in:

  • Helping businesses maximize their online presence 
  • Managing the development and launch of successful new brands
  • Developing and executing winning strategies for new business start-ups. 

Karen is known for her ability to quickly evaluate a company and its unique challenges and opportunities by asking the right questions, enabling her to set strategic direction and tactical plans that achieve results and drive sales. 

We’d love to meet you

Let’s talk. Contact us today to discuss how a Good Sense marketing consultant can help your business.  Call Kath Dewar on 09 973 0960 or email Kath@goodsense.co.nz

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